Promotional Marketing Expert, Danette Gossett Offers Gift-Giving Ideas to Enhance Your Brand

Owner and President of Gossett Marketing, a leading promotional marketing firm, Danette Gossett encourages businesses to flaunt their brands while giving clients, prospects and employees gifts to brighten the season.

MIAMI, FL– November 21, 2014 – Danette Gossett, Founder of Gossett Marketing Communications, Inc., Co-Founder of Promotions Resource, LLC, and co-author of the book, Transform, recently posted a new blog on her website entitled, “Celebrate the Season, Promote and Enhance Your Brand.” Businesses have the perfect opportunity to flaunt their brands this time of year. And according to Ms. Gossett’s vast experience, they would be wise to do so in the spirit of giving.

Gossett writes, “With decades of experience under our belt, we have found that one of the most popular gifts this time of year comes in the form of food. One of the primary reasons food gifts are so popular is that you can send a gift that can be shared by a whole department. You are not only thanking the one or two people you currently work with, but others will remember you as well.”  She continues, “Who doesn’t love to see a huge basket filled with goodies arrive? How about a beautiful tin of popcorn, cookies or a box of rich chocolates with your brand tastefully embossed on the lid and side?”

Gossett acknowledges that you might want to provide more personalized gifts that will be more useful year round. In this instance she says, “Fine pens, business card holders, mobile phone power banks, leather bound journals are just a few ideas that can be great vehicles for your logos and are widely appreciated and used.”

Gossett enjoys sharing information she comes across and shares this from an online article from Industry News. “Promotional products provide a really accessible form of advertising no matter what your budget is. With a high ROI in relation to cost, the ability to create loyalty among your target audience, increase brand awareness and drive action, promotional products are an extremely valuable marketing solution.”

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About Danette Gossett

Danette brings more than 30 years of experience developing advertising campaigns, direct marketing programs and sales promotions to her clients. Prior to starting her companies, she worked for New York advertising agencies including Saatchi & Saatchi & Lowe Marschalk. Her corporate experience included National Advertising

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