Promotional Marketing Expert, Danette Gossett, Kicks Off The New Year With Thoughts About The Challenges Follow-up Presents

Owner and President of Gossett Marketing, a leading promotional marketing firm, Danette Gossett, talks about the importance of follow-through or follow-up in life and in business and how the lack of follow-through creates chaos.

MIAMI, FL– January 21, 2020 – Danette Gossett, Founder of Gossett Marketing Communications, Inc., Co-Founder of Promotions Resource, LLC, and co-author of the best-selling book, Transform, recently posted a new blog on her website entitled, “I Can See Clearly Now,” in which Ms. Gossett offers one way of viewing the New Year.

Gossett writes, “2020 is the beginning of a shining new decade. It’s also descriptive of normal clear vision.” She continues adding, “With 20/20 vision, you don’t need glasses for reading or for seeing at a distance. This decade is an open invitation to look clearly at areas of your life where you would prefer to shine instead of hanging back and procrastinating.”

“In this first month of the new year and new decade,” says Gossett, “I’m going to focus on an area that many people find challenging: follow-up.” She admits, “It’s one area in which, long ago, I too was a procrastinator.” As she points out, “I see some of my own people being challenged in this area and know that it is one of the most underrated causes of chaos and failure in business life.”

Read the entire blog at

About Danette Gossett

Danette brings more than 30 years of experience developing advertising campaigns, direct marketing programs and sales promotions to her clients. Prior to starting her companies, she worked for New York advertising agencies including Saatchi & Saatchi & Lowe Marschalk. Her corporate experience included National Advertising Director for Avis Rent a Car Systems, Inc., and Director of Marketing Services for Royal Caribbean Cruise Line.

Find out more about Gossett Marketing

About Gossett Marketing

Gossett Marketing is celebrating its 26th year as a promotional marketing agency. We strive to become your partner in business, not just another vendor. We approach every project utilizing our more than 33 years of New York advertising agency and corporate marketing experience to bring creative solutions to all your promotional marketing needs. We know how to drive results with promotional marketing programs. We strive to understand your brand strategy and will ensure your message integrity.

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