Promotional Marketing Expert, Danette Gossett Helps Clients Impress at Trade Shows

Owner and President of Gossett Marketing, a leading promotional marketing firm, Danette Gossett writes about the importance of making a good impression at trade shows and offers a list of impressive and helpful tips that lead to success.

MIAMI, FL– August 29, 2016 – Danette Gossett, Founder of Gossett Marketing Communications, Inc., Co-Founder of Promotions Resource, LLC, and co-author of the best-selling book, Transform, recently posted a new article on her website entitled, Get Ready to Make a Lasting Trade Show Impression.”  As the popular advertising states, and as Ms. Gossett makes clear in her latest article on the importance of trade show exhibits, “You never get a second chance to make a first impression.”

Gossett writes, “Trade show season is right around the corner. It will be here before you know it.” She continues adding, “Trade shows give you the rare opportunity to interact with motivated, interested prospects. So, whether you will be attending one or more, for the first time or the fiftieth, with the purpose of creating buzz for a new product, competitive research or for expanding your own professional network, it’s important to get it right in order to make an impression that lasts long after the trade show is over.”

Gossett’s strategy for “getting it right” is to start planning early. According to Gossett, “There are a multitude of pieces and parts to make a trade show exhibit that must come together on time so that you don’t miss a single opportunity to shine.”  

The entire article can be read at

About Danette Gossett

Danette brings more than 30 years of experience developing advertising campaigns, direct marketing programs and sales promotions to her clients. Prior to starting her companies, she worked for New York advertising agencies including Saatchi & Saatchi & Lowe Marschalk. Her corporate experience included National Advertising Director for Avis Rent a Car Systems, Inc., and Director of Marketing Services for Royal Caribbean Cruise Line.

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About Gossett Marketing

Gossett Marketing is celebrating its 23rd year as a promotional marketing agency. We strive to become your partner in business, not just another vendor. We approach every project utilizing our more than 33 years of New York advertising agency and corporate marketing experience to bring creative solutions to all your promotional marketing needs.  We know how to drive results with promotional marketing programs. We strive to understand your brand strategy and will ensure your message integrity.


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