Promotional Marketing Expert Danette Gossett Beats the Drum of Employee Appreciation

Owner and President of Gossett Marketing, a leading promotional marketing firm, Danette Gossett encourages actively appreciating and encouraging employees on a daily basis as a great way to improve business.

MIAMI, FL– October 17, 2016 – Danette Gossett, Founder of Gossett Marketing Communications, Inc., Co-Founder of Promotions Resource, LLC, and co-author of the best-selling book, Transform, recently posted a new blog on her website entitled, “Improve Your Business With a Culture of Employee Encouragement.” Ms. Gossett is obviously big on gifting employees with promotional items however, she has a slightly different agenda in her latest blog post.

Gossett writes, “As a longtime business owner, I simply don’t know what I would do without my employees. I can’t imagine any business owner, from the smallest to the largest, not appreciating employees.” “After all,” she adds, “we wouldn’t be able to have successful businesses without dedicated, hard working, ambitious employees.”

According to Gossett, “As far as I’m concerned establishing an annual budget to express employee appreciation should be a top priority. It’s the most important item in my marketing plan!”

Gossett states, “With the holidays coming up, you might want to consider something more special. Or, like some businesses, you may want to wait until after the holiday hubbub to show your appreciation.” She allows that, “You might even wait until Employee Appreciation day on the first Friday in March.” “However,” writes Gossett, “I recommend creating a culture of employee encouragement that you express every day.”

Tokens of appreciation are great gestures that let your employees know how much

The entire blog can be read at
About Danette Gossett

Danette brings more than 30 years of experience developing advertising campaigns, direct marketing programs and sales promotions to her clients. Prior to starting her companies, she worked for New York advertising agencies including Saatchi & Saatchi & Lowe Marschalk. Her corporate experience included National Advertising Director for Avis Rent a Car Systems, Inc., and Director of Marketing Services for Royal Caribbean Cruise Line.

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About Gossett Marketing

Gossett Marketing is celebrating its 23rd year as a promotional marketing agency. We strive to become your partner in business, not just another vendor. We approach every project utilizing our more than 33 years of New York advertising agency and corporate marketing experience to bring creative solutions to all your promotional marketing needs. We know how to drive results with promotional marketing programs. We strive to understand your brand strategy and will ensure your message integrity.

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